The Echo Society

FIVE:V

The Echo Society

Services

Art Direction

Live Performance

Print & Packaging

Content Production

Motion Design

Summary

A large-scale collaboration at the Theatre at The Ace Hotel, between EFFIXX and groundbreaking lighting designer, Tobias Rylander.

About

The Echo Society is a Los Angeles-based non-profit artist collective led by seven composers founded in 2013.

The collective's fifth event, "V", took place at the historic Theatre at Ace Hotel in DTLA on Wednesday, August 31, 2016

For this one night, 11 composers created brand new works (orchestral and electronic) specifically written for the ensemble we put together. Each piece was choreographed to dynamic lighting and performed live in the 90 min show, a collaboration between EFFIXX and experimental lighting designer Tobias Rylander.

ES:V featured guest performances by Clark, The Haxan Cloak, Chelsea Wolfe, and Ted Hearne

Role

EFFIXX has developed a unique working relationship with The Echo Society collective since their third event (Bloom), and SIX:FAMILY was by and large the most ambitious effort to create a unforgettable performance in a unique space to-date.

We supported the event by exploring visual themes and overall art direction, but also working with each artist on ways to bring their performance rooms within the mansion to life. Moving away from a typical stage environment shifted the production for this event from typical theatrical production like we've executed in the past, to one where each artist became more personally involved in the audience-composer relationship.

Video & Lighting Design

motion design & content production

Featuring a custom configuration of high-lumen projectors in a vertical spinal column light, the pairing yielded a combination of layered 2-dimensional surface projection and 3-dimensional aerial projection that reached into the theatre and captivated audiences.

Event photos by Tim Navis.
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Title Design

Art Direction & Motion Design

Interstitial titles were displayed across panels of silver voile curtain on stage, in between composers' arrangements
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Event Collateral & Promo

Program, flyers & digital banners

Featuring key imagery inspired by the hallmark visual form of the stage production—an aerial "V" shape—and the concept for the night, "Spirit Into Matter"
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