Son Lux—Lanterns
Son Lux / Joyful Noise Records
Services
Art Direction
Content Production
Film & Video
Print & Packaging
Summary
Album artwork and campaign assets for the Son Lux breakthrough album Lanterns
Album Packaging & Identity
Vinyl LP, Digital & campaign art direction
EFFIXX worked with designer and longtime collaborator Ryan Sievert on an artist brand identity, inspired by the moon phases, that we executed on cover art, LP packaging design, and social media assets for the Lanterns album campaign.
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Music Video & Teaser
Campaign Assets
We collaborated with choreographer / director Jennifer Lott on a series of video spots promoting the release of Lanterns


Credits
Anthony Ciannamea
Graphic Designer
‍Motion Design
VFX artist
Editor
Ryan Sievert
Art Director
Jennifer McQuiston-Lott
Video Director