The Last Mile
Little Moving Pictures / Google.org
Services
Motion Design
Art Direction
Content Production
Summary
A set of animated GIF visualizations depicting stats about recidivism rates in the U.S. prison system

About
The Last Mile prepares incarcerated individuals for successful reentry through business and technology training. Google.org teamed up with director Bradley Smith and Little Moving Pictures to produce a short film telling the success story of one young man leaving San Quentin federal prison for a tech job in the SF bay area.
Animated Visualization
Data Visualization GIFs
We created a series of moving images to be used as supplementary visual aid content in conjunction with the video launch campaign.


The U.S. has 5% of the world's population, and over 25% of the world's incarcerated population
Over 700,000 men and women come home each year, but 40% of them will re-offend and return to prison within 4 years.
Credits
Anthony Ciannamea
Art Direction
MOtion Designer
Bradley Smith
Creative Director
Jeremy Summer
Producer
Little Moving Pictures
Studio